Home Based Business and What Your Customers Don’t Want to Hear But You Keep Doing Anyhow
Garth knew that building relationships was the key to his business success. You are probably making the same thoughtless mistake as Garth.
We can all agree that one of the most important strategies you can use to grow your home based business is to communicate regularly with all those who have ever been a customer or are great potential new customers. I am sure that this revelation is not something new to you.
This is a very simple strategy that Garth thought he understood very well. As soon as he started his network marketing business, Garth jumped right into promoting his business like a three thousand pound bull in heat. Nothing was going to stop him from communicating with everyone he knew. Because he didn’t stop to think about what he was doing, Garth was creating a real big problem for himself.
In his first 30 days of starting his home based business, Garth posted 23 videos on a popular video sharing websites, sent over 627 emails to friends, neighbors, business associates and potential customers for his products. Plus, he got involved in all the trendy social media sites. Garth was totally consumed with getting out what he considered to be the most important message in the history of mankind. I am open for business. Buy from me.
There is no question that Garth was digging his own grave when it came to promoting his business. Sure, contact and communication with potential customers is important to building strong relationships. He had always believed, as I am sure you do too, that keeping your name out there is what you must do in order to have a successful home based business.
You and Garth are probably making the same mistake.
The fact is, just about all of Garth’s videos, emails, social media entries and direct mail pieces started the same way. I have the best products on the market. I have the best business opportunity for you. I can show you how to be successful. I am the one you should follow. I am the one to call for all your home based business needs. I am the leader in my field. I can show you how to make a six figure income.
It is clearly evident that Garth’s way of communicating is nauseating. It makes me feel sick just writing about it.
What Garth missed, and maybe you are still missing, is that all of your communication with people must be meaningful to them, not to you. People don’t care about your success. People don’t care about you being number one. People don’t care about you having the best product. People don’t care about you making a ton of money. People don’t care about following you just because you say so.
Are you getting the point here?
Everyone who is successful with a home based business knows that you talk to people only in terms of what is of benefit to them. What is important to them? What do they need and want? How do they like to buy what you have to offer?
What your customers don’t want to hear but you keep doing anyhow is, you constantly talking about yourself.
Obviously, your home based business is all about your customers, not about you.
What do you think?
I “Specialize” in helping people make their dreams come true with a home based business. Don’t lose your chance to discover more. Go To: http://www.youtube.com/user/HomeBizDream
Article Source: http://EzineArticles.com/?expert=Chet_Waters
Relevant Articles
Sponsors
